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Agency Centric

What Hoffman-ites Do on the Weekend

Daisy and Zorro – Two Adorable Reasons for Working on a Saturday By Sara Staffaroni The Hoffman Agency, San Jose I will admit, my ideal Saturday morning is catching up on my favorite TV shows in my PJs, while overdosing on pumpkin pancakes and drinking them down with a cappuccino in a cereal bowl (like…

Sara and Daisy

A Very Hoffman Holiday Party

As winter chills begin to settle and office work dwindles down, the Hoffman Agency pauses to reflect–what kind of year was 2012?  Through the challenges faced and achievements won, Hoffman has conquered as a team. It’s no wonder we’re celebrating! Here are a few snippets of how we’re enjoying the holidays around the world:  In London,…

Hoffman Christmas Tree

12 Days of Christmas

(in the world of public relations) By Amy Temple The Hoffman Agency, London On the first day of Christmas, the PR gods sent to me A plan lacking in strategy. On the second day of Christmas, the PR gods sent to me Two media events, And a plan lacking in strategy. On the third day…

A Tale of Two Cities:

A Beijing PR Gal Reflects on Her Placement in Shanghai By Deborah Wang The Hoffman Agency, Beijing As a Beijing-office girl having experienced an eight-month placement at The Hoffman Agency in Shanghai, is there anyone more qualified to tell the story of a two-city life? Was I excited about my new journey? Nervous about being…

HA China offsite

We Are Family

A Look at Hoffman’s Company Culture  By Lydia Lau The Hoffman Agency, Hong Kong Often candidates ask me how they can succeed here at Hoffman. I always cite several things – being truly passionate about what you do, being a critical-thinking consultant with attributes like leadership and accountability, and being able to contribute to others’…

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