We have a program in the Agency called HAMoment that encourages the general manager or office head to take everyone away from work for a half day of fun. Our Japan team recently experienced a HAMoment, spending an afternoon in Ueno Park (上野公園) during the height of Cherry Blossom season. Even though there weren’t exactly…
A personal take on the exclusive partnership from The Hoffman Agency’s Hong Kong General Manager and former employee of Hotwire, Marc Sparrow Andy West, Hotwire’s Group Chief Development Officer reunites with Hoffman Hong Kong GM Marc Sparrow In the 2009 TV show “Flashforward*,” every human on earth loses consciousness while they view a scene from…
To “borrow” a line, offices don’t work with each other. People work with each other. With this in mind, the Agency has taken steps in its operation and implemented several programs all in the name of helping staff members get to know their colleagues in other offices around the world. One of these programs is…
By Melissa Lewelling, Senior Account Executive In a region with increasing disparity in wealth, I am one of the statistics that (by logical rhyme and reason) shouldn’t exist. I remember standing in the fog of the early morning before kindergarten waiting for the Salvation Army to open so we could eat that week. I remember…
By Steve Burkhart, President, North America I have seen them all — the good, the bad and all of the in-betweens. The ones that were fair and respectful. The ones that were exploitive and thinly veiled attempts to get free work from many agencies. RFPs seem to be a fact of life for anyone in…
What happens when origami intersects with National Dog Day (August 26)? Our APAC design team answers that question.
