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Agency Centric

PR Back Stories in Asia Revealed For The First Time

Every morning when we wake up, we have two choices for the day ahead; we can be happy or we can be unhappy. We choose to be happy. Let’s hear some of the fun facts that our longest-serving veterans share about their time at Hoffman.   Share this image on your site <div style=”clear:both”><a href=”http://onlinepr-blog.com/pr-back-stories-in-asia-revealed-for-the-first-time”><img src=”https://onlinepr-blog.com/wp-content/uploads/2016/10/HA-Veterans_Oct16-1.png”…

HA Veterans

Forget Workplace Norms. Our Summer Weekends Started on Friday at 2 p.m.

Cross-posted from Ishmael’s Corner Our U.S. offices tried an experiment this year. Straying from convention, we decided to give everyone a jump on the weekend by calling Friday at 2 p.m. “closing time” (cue the Matchbox 20 song). So how did folks spend the time? Here are some of the back stories.   A Sunny…

Hoffman Agency-Office Norm

Hoffman Agency Shows Appetite For National Pizza Month

That’s right. October is National Pizza Month. Naturally, we felt it was our civic duty demonstrate support. And demonstrate support we’ve done, creating what we affectionately call the “HAwaiian Pizza”   Share this image on your site <div style=”clear:both”><a href=”http://onlinepr-blog.com/hoffman-agency-shows-appetite-for-national-pizza-month”><img src=”http://onlinepr-blog.com/wp-content/uploads/2016/10/Pizza-Infographic_V5.5_R6-01.png” border=”0″ /></a></div><div></div> We often describe our global collaboration as our secret sauce. In this case,…

Hoffman Agency=National Pizza Month

Hoffman Korea Found a New Place to Call Home

By Minsun Choi The Hoffman Agency Korea I have to admit that we didn’t think moving to a new office was going to be hard at first. Frankly, we were quite excited about our journey to find the perfect place, renovate it in a way we prefer and then beautifully decorate it. However, in the…

Inside HA: Our Beijing Office Move

[slideshow_deploy id=’3193′] By Lydia Lau, VP Global Operations at the Hoffman Agency Moving an office is never easy, especially after being in the same place for 15 years. Such was the case for our Beijing team. As we explored potential landing spots, we discovered that there weren’t many spaces that fit our needs and had the…

Cultivating Agency–Client Relationships That Go Deeper Than Procurement

Cross-posted from Ishmael’s Corner By Lou Hoffman Any type of relationship—personal, business or with the guy at the farmer’s market—always comes down to trust. It’s ironic that the typical person will open up more with the guy at the farmer’s market—“you don’t want to know how I’m doing, but since you asked …”—than with someone…