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Inside Hoffman

Mulling on mentoring

By Mark Pinsent Hoffman Europe Office, General Manager I’ve been thinking about mentoring recently. Not thinking about doing it, as I already do (back to that in a second) but just about mentoring as a thing, and how useful it is, for both the mentee and the mentor. I count myself very lucky to be considered a…

Mentorship

Expansion in the China World Building Sets the Stage for Hoffman China in 2018

By Jason Cao  Hoffman China General Manager Running out of office space is a good problem to have since it reflects a growing enterprise. Such was the case with our China team where 2017 saw our staff grow from 19 to 33 employees as our “Big Tech” positioning gained traction. In the case of our…

Building bridges across and beyond the Hoffman offices

By Karuna Tsang, Associate Account Director “Welcome to San Francisco. The local time is 10:45 p.m. …” announced the captain. Finally, after a 12-hour flight, I arrived in the United States. It had been a while since I visited the U.S., and what excited me the most was that I would be working in our…

Changes in Europe From a Position of Strength

The Hoffman Agency Hires Mark Pinsent to Lead European Operation LONDON, 22 February 2017 — The Hoffman Agency today announced that Mark Pinsent has taken on the role of European managing director. Previously, Pinsent served as managing director of the London operation of digital marketing consultancy Metia. Mike Sottak, who previously spearheaded Hoffman’s European team,…

Mark Pinsent- Hoffman Agency

8,475 Miles Apart —
But Culture, Collaboration and Content Transcend Distance at Hoffman

By Vylvianne Devajothi, Senior Account Executive Cross-posted from Ishmael’s Corner Eight thousand four hundred seventy-five miles — or 13,639 kilometres, in measurement terms that Singaporeans are more familiar with — that’s the distance between Singapore and San Jose. But distance doesn’t really matter that much in this day and age. That’s a testament of my…