PR Industry
Stop trying to be unique: PR needs to blend in more
The Blurring Line Between Digital Marketing and PR from The Hoffman Agency
Tech Journalists in Hong Kong Share Insights with PR in Mind
Hong Kong continues to serve as an important media hub for Asia. With this in mind, Alessandra Tinio, an account director in our Hong Kong office, summarized a panel she attended that featured three tech journalists: Lulu Yilun Chen: Senior reporter with Bloomberg in Hong Kong, covering technology. A regular commentator on Bloomberg TV and…
It’s Time to Get into the Content Driver’s Seat: How the Media Landscape is Changing
By Alex Diaz, Hoffman San Jose Can every company be a media company? Every Media Company, a content and editorial communications consultancy, hosted a panel of former journalists who have now shifted into editorial communications positions in San Francisco to answer this very question. The media landscape has changed significantly from what it was during…
