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PR Toolkit

Becoming a Graphic Designer Amid a Pandemic

While adjusting to life during a pandemic could have been a negative experience and slowed the in-person mentorship, my work and colleagues remain positive and encouraging. In addition to design work, I was tapped as a member of a PR team. Although I was timid at first, everyone brought me up to speed, gave me…

Learning is Experience

portland tech pr intern

The Impact of Coronavirus on B2B Tech Marketing: Replacing Trade Shows as a Lead Generation Activity

By Mark Pinsent, Managing Director, Hoffman Europe In light of restrictions on movement and the risks of bringing large groups of people together, one of the immediate impacts of the COVID-19 pandemic has been the cancellation of tech trade shows and conferences. There’s no real sign of how quickly such industry events might return and…

b2b trade show lead gen