Let's Connect
Shaped by Silicon Valley,
brought to life in the UK
When we launched Hoffman over 35 years ago, we asked ourselves one simple question: "Surely there's a better way to do tech-related comms?"

We were tired of seeing too much jargon, unnecessary complexity, and self-serving press releases sent out indiscriminately. Everything felt bland - work that wasn't inspiring, fulfilling, or cutting through.
It seemed crazy to us. Especially when you think about how dramatically technology has transformed our world over the last three decades and all the incredible stories behind those transformations. Technology companies have so much to say, yet many remain stuck in complexity, wedded to jargon, and still rely on traditional press releases.
We decided to take a different approach.
We ❤️ Clients Who Challenge Us
It’s our duty to deliver on our promise and make everyone feel valued, heard, respected, and understood.
We're selective about who we work with—and proud of it. We only partner with businesses who want more from their communications than just ticking a box.
What excites us? Helping shape stories that demonstrate the real power of technology. Using communications as a strategic reputational tool. And of course, helping our clients sell their stuff. This is what brings out our best work. Why? Because people simply do their best work for organisations they genuinely believe in.
Great Clients Attract Great People
When someone joins our team, we make them a promise: we'll help them become the professional they want to be. People join agencies to grow, thrive, and experience the fast pace, variety, and fun of agency life. We deliver on that promise and more.
In fact, in our last employee survey, 87% of our people said they enjoy coming to work in the mornings!

We work hard to attract and keep the talented people our clients depend on. Beyond competitive packages, we offer:
- Professional development through our HAcademy (our global learning curriculum), in-country external training, and a £500 personal development fund each year for training of YOUR choice
- Worldwide collaboration via Work from HAnywhere (work for a few days from any of our global offices) and Building Bridges secondments (up to three months in any office to immerse yourself in a different working culture)

- Personal wellbeing initiatives including HAppy Fridays (afternoons off on the last Friday of every month), a £250 wellbeing budget to spend on anything that improves your life, and your birthday off
Our flat hierarchy means senior people fetch their own coffee. No egos, no politics—just smart people creating brilliant work together.
Local Expertise with Global Mindset
Our network is one of our superpowers. As Hoffman's European HQ, our London team connects the dots for clients looking to expand internationally while offering deep local experience in one of the world's most sophisticated media and communications markets.
We're a 50-strong team based in King’s Cross, delivering integrated communications rooted in business storytelling and designed to make an impact.
As one of the world's leading Tech PR agencies (yes, we have the awards to prove it), we know great talent creates great work for great clients. Our culture and approach provide the environment where this flourishes.
