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Employer Branding and Recruitment Marketing

Advocacy Unleash your secret weapon – your employees! People are more likely to trust company information from employees than the company itself. Training Activation Recruitment Marketing Drive qualified leads with…

From Burritos to E. Coli: How Chipotle Crisis Communications Saved the Day

…cases of E. coli linked to Chipotle restaurants across the United States. The company’s stock fell, the CDC launched its investigation and things weren’t looking good. With two different strains…

Express Yourself — Openness: The Hoffman Agency Core Values, Part 5

…they feel comfortable asking me questions, offering proactive ideas, and brainstorming new ways to do their work that may not have occurred to me before. This open communication is what…

Openness graphic

How Do You Learn PR? Part 1.

Communication and associate director of its Strategic Communication and Public Relations Center, for some insight. Here’s what he had to say: HA: So Prof. Tenderich, what would you say are…

The Story is Always There

communications campaigns. Download [19.73 MB] Our Take on Storytelling The concept of storytelling has been trending in the communications industry for years. Every agency with a pulse now touts its…

France

LET’S CONNECT Hoffman France Tech PR with Savoir Faire ◬ The Hoffman Agency helps B2B technology companies to increase their visibility with its team of PR professionals. We often talk…