3 Frequently Asked Questions from Entry-level PR Job Candidates
…the Web activity of journalists, clients and competitors closely. Not only is it vital to show that you know how to research, but coming into an interview fully prepared with…
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The Way It Worked Out: Finding Hoffman
…for the overwhelm I would feel the first week. The new schedule, complex clients and new people left my brain working overtime on the first day. I’m shy, I’m introverted,…
Supporting New Parents in the Workplace
…Handling the new mental load isn’t made any easier with broken sleep! Employers, and their approach to welcoming new parents back to work, can make all the difference during this…
A Social Media Dictionary:
The Hottest Buzzwords Dominating Chinese Social Networks By Colin Yang The Hoffman Agency, Shanghai Friendship 101 states that meaningful relationships develop between people who share things in common. Or –…
Lessons Learned from PR in 2015
…for being unhappy too. The Amazon story in The New York Times is a good example of being on the opposite end of the spectrum. 5. Do embrace new types…
Branding & Design
…our brand storytelling workshop. Services Earned Media Content Marketing Social Media Earned Search Crisis Communications Corporate Communications Trainings Branding & Design Performance Content Employee Communications Employer Branding and Recruitment Marketing…