This Week in PR: February 12, 2016
What can PR pros learn from Cam Newton? How did this year’s Super Bowl commercials stack up? What does the life of a social media manager really look like? Check…
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Little Secrets to Big Success:
…the following critical and interweaving imperatives: 1) We must be allowed to write stories like journalists would (or better). Those companies that enforce a rigid corporate speak on PR communications…
3 Ways to Give Back to Bloggers This Holiday Season
…product to buy their love. Sure, there are bloggers who like to get free product or who build their credibility on testing the products they recommend or talk about. And…
How to trick-or-treat on Instagram
…media campaign. In the spirit of Halloween — one of the fastest-growing consumer holidays — Target launched its first major Instagram campaign on October 14, featuring recipes, crafts, costume ideas…
How Do You Learn PR? Part 2.
…say are the top benefits to pursuing a degree in communications versus pursuing a degree in another subject and then just learning about comms “out in the field”? Byers: I…
A Country in Dire Need of a Crisis Communications Plan
…on crisis communications with natural disasters, you can check out my thesis: Crisis communication & natural disasters: Communication plan for Rome, Italy in the case of an earthquake …
