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Why Companies Should Fill Their Rosters with Student Athletes (Especially in PR)

…the team – all centered on developing clear expectations. In PR, to say that communication is key is an understatement. Whether by phone or email, a PR pro is communicating…

adversity, athletes, PR, racing

This Week in PR: October 30, 2015

…want to monitor at least weekly. From customer to competitor insights, there is a wealth of knowledge that PR professionals haven’t had nearly as much access to in the past….

This Week in PR

90 Days Down and I’m Sticking Around: Five Secrets to Succeeding in Tech PR

…coordinator has been the importance of setting boundaries, voicing concerns and asking for support when needed. Your team would rather you communicate than suffer from burnout. If you don’t have…

wfh dog

The Versatility of Tech PR

…to ensure I was set up for success. This has been extremely valuable for my growth, and it speaks to Hoffman’s company culture. Starting as an intern, feeling supported has…

Taking the Next Step

…many things out of this internship, including industry exposure/experience, a better application of PR knowledge on real-life problems, and strengthening my communication skills. I look forward to advancing my PR…

Lauren Ruiz with a horse

An Intern Retrospective

…take on various tasks, like new business research, coverage reports, media pitches, bylines and more. With every task completed, the reality and functions of tech PR become clearer! I won’t…

Alka headshot