…selling that is often overlooked and not articulated. Unlike advertising agencies, PR agencies promote companies or individuals via earned media (i.e., editorial coverage on newspapers, magazines, TV programmes), as compared…
…Instead of working on multiple projects for one company, in an agency, you work on several projects for multiple clients. That makes for variety, but also requires some — or…
…looking for a job in communications. Having already had some experience during my studies, I knew a little about what I wanted to work on. However, I did not really…
…and work well in a team as well as on your own.’ Cool. But you would hardly say the opposite. Tell us what magazines you read? Why do you read…
…case with most internships, the early stages have come with both excitement and nerves. Despite coming up through a very reputable PR program, I find everything about Hoffman to be…
…speak for all communication students, but when I took the PR module in school, I thought PR was similar to advertising and marketing, and that the bulk of the workload…
