The Art of Visual Storytelling
…of Vibrancy Usain Bolt vs. the world Now that the headline/image combo has your attention, you can proceed to viewing this extraordinary comparison video that pits the Olympic record breaker,…
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What Public Relations and Soccer Have in Common
…in the office felt like running up and down the pitch: Communication is key. Communication is one of the most important aspects of soccer, and it’s just as important in…
Put a Little Pep in Your Media Relations Pitch
…For example, I always watch KPTV Channel 12 News in the morning. But every once in a while, I force myself to switch to another channel to see what other…
3 PR lessons from ‘Suits’
…case their competitor pulls a fast one. Life is a game of chess, and you must stay a few steps ahead of the competition. Learn about your clients’ competitors, and…
The Hoffman Agency: When One Door Shuts, Another Opens.
…end of my Master 2, and I already felt the pressure of not having a job. The search was complex, and it was very hard to find a job that…
Wires and Demoing in Las Vegas: Takeaways from My First CES
…their AI+IoT platform for smart home devices. Rather than a pile of casino winnings or a plush Donatello, I came away with valuable perspective on how companies need to be…
