Did You Hear the One About the Nail That Stood Out?
…addressing the cultural pluses and minuses when it comes to Asian companies building global brands, I would point out that “Asian modesty” could at times hurt a company’s PR effort….
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Learning and Growing at Hoffman: My Internship Experience
…was a pass-or-fail test and not a learning experience. My manager, Matt Medlin, gave me advice during a 1:1 that seemed funny at the time but gave me a new…
Around the PR World in 180 Days
…and counsel and voice new ideas. We really do know how to have fun at the HA-SG office. It’s common to have spontaneous Nerf gun battles, pull pranks on colleagues…
Everyone Is Valuable, No Matter the Role: The Hoffman Agency Core Values, Part 1
…the story idea. Some of our greatest successes in the past couple of years have come from team member suggestions when we gave them the runway to explore it. Overall,…
Intersection of East (Taiwan) and West (Silicon Valley) Transcends Business
…Lou was very generous to refer some of his clients to us. He was quite the visionary foreseeing Asia Pacific as the fastest-growing market in the decade to come. (And…
Germany – Deutsch
…und Automobilindustrie: Deutschland ist ein Hochtechnologieland, in dem Innovationen groß geschrieben werden. Ob Industrial Internet of Things (IIoT), Robotik, künstliche Intelligenz (KI), Cloud Computing, Rechenzentren oder Pkw, die mit Hunderten…