Industry Recognition Matters
…NXP and Withings. Hoffman’s content offering separates from the pack with a combination of storytelling expertise (led by its clever Periodic Table of Business Storytelling) , making sense of complexity,…
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Reaching Out is Key: How I Entered the PR World
…many similarities between PR and journalism, such as the need for communication and writing skills. Finding these things out about PR through online research was good, but I wanted to…
Why Businesses in Hong Kong Should Get Social Media-savvy
…Hong Kong pop girl group, Robynn & Kendy. [tweet id=’1′] Thousands connected to the gig socially using Google+. By combining social media with traditional PR tools, such as a press…
And I call it “Kismet”
…and because of this collaboration, I was given an opportunity to interview for a job with them, later on joining as a corporate communications specialist. My new boss then, a…
From the Classroom to the Office: My Experience as a Hoffman Intern
…no one’s favorite activity, but it was exciting to see my new room come together as I start this new chapter of my life. After work, I love to go…
Media Musings: An Ex-Editor’s Guide to Pitching: Founder of Opinioned Jake Meth
…– now the founder of Opinioned and former commentary editor at Fortune – works to help his clients place op-eds in top media. He also writes the newsletter Pitches Get…
