Swimming in the Deep End
…From the research I compiled, multiple teams were able to benefit and compile opportunities for their clients. Another project was developing a briefing document. Once again, research is handy in…
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Taking control of the narrative — After all, it’s my story!
…organic search, digital campaigns, promotions and all aspects of designing a brand’s identity, I decided to pursue a graduate degree. While I learned a whole new dimension of communication, the…
Pitching and Online Dating: A Comparison
…and “connections.” With the onset of the Internet, we’re seeing a new pattern for how we communicate and connect with others — both platonically and romantically. I’ve tried my hand…
What do Olivia Pope and PR Professionals Have in Common?
…cover up murders, affairs or combinations of the two in Washington, D.C. I quickly realized “fixer” is really just another word for PR pro. Here’s why: Olivia Pope, like her…
Establishing Connections across the Causeway
Above Photo: Hoffman and Emerald Comms in Malacca for an off-site meeting in 2007. Top L-R: Jana Ponnudurai, Neethiya Sadagopal, Lee Ling, Mayda Jutahkiti, Janice Wang Bottom L-R: Rene Leow, Tay Kuan Yan…
Your Guide to the (Possibly) Perfect Virtual Awards Ceremony
…hasn’t got time to get his suit cleaned between them. And given his final point, we’re not 100% sure what those stains might be… Though not everybody has John’s sloppy…
