Being Heard in a Crowded Room
…success partly to the reorganization of its marketing and communications departments. The company is now structured in such a way that makes it operate like a newsroom – integrating the…
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Media Relations, Guanxi and the Power of Connections in Asia
…the personal and the professional often commingle. The main thing is to be professional and friendly, while building your connections to the point that they feel comfortable with and trust…
Rules of Social Media:
…for work and industry-related material. Another method used to keep these social circles apart is by using multiple accounts; around 18 percent of respondents acknowledge that they have multiple accounts…
An Internship Beyond Anything I Could Have Expected
…internship, ranging from writing to journalists in ways that grab their attention, to communicating with clients, keeping them up to date with progress, flagging potential opportunities, and simply building great…
Beyond the Likes: A Content Creatorâs Path to PR Adventure
It was an ordinary morning in 2017 when I woke up and checked my social media platform. I noticed a “100+” red-colored notification on my phone. To my surprise and…
Don Draper Wouldnât Like This Office Culture
…our clients, harmony with our partners.” Although Donald would spray the room with laughter at this point, a vast majority of the others take comfort. Prospective employees, potential clients immediately…
