The End of Something New
…PR in an industry as complex as tech, but the kindness and support of my team members at Hoffman made my transition smooth. I can’t believe how much I have…
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Growing Into a New Environment – My Transition From Scholar to Working Professional
…and my knowledge of the tech, a new industry which I had no exposure to. After work, my go-to activity is a walk down to the Charles River, which is…
Learning the True Meaning of “PR”
…novel at the end of the month. Ever since then, my passion for writing has only grown. For as long as I can remember, I have loved getting to know…
When Dreams Become Reality
…is processing the transition from college to an agency, I would say this: experience feels like an ongoing puzzle in my mind. The pieces are the knowledge I gained during…
The Art of Selling in Public Relations
…selling that is often overlooked and not articulated. Unlike advertising agencies, PR agencies promote companies or individuals via earned media (i.e., editorial coverage on newspapers, magazines, TV programmes), as compared…
POV: Finding My Way into the World of Tech PR
…seemed that no place was going to take a chance on me. Yet, I was ready to take my degree in strategic communications and put it toward my passion for…
