How to Improve Your Clientâs Blog
…communication channels, including a blog, as a way to collect ideas on creating new content. I regularly check the questions and feedback from followers on social media platforms and utilize…
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3 Campaigns That Nailed Storytelling for Animal Shelters
By Sara Staffaroni The Hoffman Agency, San Jose A few months ago my brother went to Puerto Rico with his wife for a romantic getaway. Coming from an animal-loving family,…
Confessions from an Intern: From College to Agency
By Claire English, Intern If you were to ask me as a college senior what working at a public relations agency looked like, I would probably say crisis communications and…
Adding a Different Angle to the PR Mindset
…required to have: – Excellent communications skills, both externally and internally – Deep understanding of products or solutions – Knowledge of market/industry trends – Sensitivity to numbers Acquiring or developing…
Stop chasing your next promotion and focus on gaining experience instead
Originally published December 9, 2019 by PR Week By Chris Owen Director, Hoffman UK Ambition is an essential trait in the development of any comms consultant; it pushes you on,…
Embracing Growth and Authenticity
…new environment, especially as a recent college graduate, was daunting, and I felt the pressure to be perfect, as if making mistakes were a sin that would disappoint everyone and…
