Being Heard in a Crowded Room
…department realized that it could capitalize on that buzz. The team proactively created and posted a “response” video from a fictional CEO directed to the commenter (Richard) and, as a…
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When Traditional Comms are Down:
…rush and is later placed elsewhere. This approach allows the company to establish contingency, and customers are not thrown off by broken links. Photo of damaged suitcase posted to an…
Looking for a PR Job? PR Internship and Account Coordinator Position Now Open
…create job numbers, organize hard copy files, develop/distribute press kits, maintain project file folders, post press releases on PR Newswire) Writing/Editing Services - Proofread documents for spelling, grammar and formatting…
Going Wide: How Hoffman Branches Beyond Tech Communications
…of the school in our communications approach. Our first piece of coverage (in the South China Morning Post) focuses on inspirational parent governors at Kellett. The three-quarter page story clearly…
Account Manager – B2B Tech PR
…Oversee social media content strategy, and review posts to ensure consistent voice and quality New business: Contributed to RFPs and pitch decks, and participate in new business presentations Content creation:…
From Singapore to San Jose: A Look at PR across Continents
…Singapore. (You can find out how that turned out here.) And now (much to my parents’ relief) I’ve landed my first post-graduate job at Hoffman’s headquarters in San Jose. Since…
