Cross-posted from Ishmael’s Corner By Lou Hoffman There’s an enduring dimension to the David-against-Goliath story that resonates with people. It brings out a fundamental of good storytelling, the unexpected. No…
…just in, the E.coli breakout has spread to California and New York. Stay tuned on how the PR team continues to handle the situation. (Source of Feature Image: Huffington Post)…
Cross-posted from Ishmael’s Corner By Lou Hoffman I continued to collect potential vignettes for the grab bag during my “assignment” in the South of the France. In fact, one of…
Cross-posted from Ishmael’s Corner By Lou Hoffman I am an unabashed fan of the anecdote. Not in the sense that when one shows up on the Ed Sullivan show I’m…
…today, as companies continue to plug their products into movies, TV shows, songs and even post-game Super Bowl player interviews. Here are some of the most notable (and blatantly obvious)…
…chart my post-grad future. More specifically, I was looking forward to an internship in an advertising agency — a place where I would be churning out creative campaigns and sipping…
