…here to adamantly say to the Associated Press: Grab Some Pine, Meat! (This post is meant to be satire. I really appreciate the work that goes into the AP Stylebook…
…anyway, so you might as well get it out there and save some time. Map out an ed-cal. Once you’ve secured a publication’s interest and determined the posting schedule, work…
By Shingo Nomura The Hoffman Agency The Washington Post’s recent article, “Why the PR industry is Sucking Up Pulitzer Winners,” published on April 20, caught my eye. The article discusses…
…posted the photos on Hoffman’s Instagram account. The group with the most “likes” by the end of that day took home the grand prize. This is a great activity for…
Cross-posted from Ishmael’s Corner By Lou Hoffman The Hoffman Agency, San Jose The influence of journalists remains as important today as when I started in the communications business. While the…
…what we achieved: Positioned WWF-Singapore as an advocate for climate change from visibility generated by global, regional and local broadcast channels. Outlets included Guangzhou TV, The Weather Channel, Huffington Post…
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