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United States

LET’S CONNECT Hoffman U.S. Shaped by Silicon Valley ◍ In the spirit of Silicon Valley, The Hoffman Agency launched in 1987 with the belief that “there’s a better way” to…

Comms in an AI world: A choice between enhancement and erosion

Thoughts on how not to outsource yourself out of a job in 2026. I’m no clairvoyant, but one prediction I can make with confidence is that in 2026, AI will…

AI Skills

I Got 99 HA Jamz (And Not a Bad One)

By Shereen Masoud-Jointe, Account Executive (Europe) Just shy of the big 100, and the playlist is going strong! It continues to be updated daily — it’s hard to imagine life B.H….

Careers

…media and digital ads to corporate blogs, we’re channel-agnostic. The common thread behind these real stories is the people developing them. Everyone Matters. If we only had one word to…

The Human Element: A Brand’s Secret Weapon

By Jacqueline Velasco The Hoffman Agency, San Jose Let’s face it; some of the industries our clients represent (and we PR professionals are tasked with publicizing) aren’t the most glamourous…

Social Media

…companies recognize LinkedIn as a particularly valuable platform. But we don’t believe in posting content and calling it a day. For example, we have found mini posts of less than…