A New Year: Lessons Learns and Goals Ahead
…terms of creativity.” – Jacqueline Meyler, Canada “Double our client’s blog traffic by the end of 2015. More generally, I’m also striving to be a trusted mentor to those whom…
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Public Relations and the KISS Principle: Keep it Simple, Stupid!
…most part, hit everything that needs to be said and get to the point faster. Your client (and teammates) will appreciate it. Stay visual: Working on a blog post? Opt…
Creativity: Simple Ways to Step up Your Game
…an eye on other brands’ news. Random campaigns, events, blogs, etc., can often spark unexpected ideas and unleash that inner creativity. Reading the news is undoubtedly important, but don’t forget…
Media Lists: The Love-Hate Relationship
…say: Yes. I’d love to set up a call with [insert client name here]. After reading my colleague’s blog on practicing slow PR, it got me thinking. As important as…
A Reporter’s Wish List
…in her blog post from earlier in the year … “Slow PR is about truly knowing these journalists and uncovering both their professional and personal passions. It’s also about better…
How to Set Up a B2B Facebook Advertising Campaign
…Corner blog would be served ads for Storytelling Training, ensuring that we’d reach the right users with highly relevant B2B ad content. c) Going after lookalike audiences Lookalike audiences use…
