…stories published in 2010, we found another reason for the spike. We tied the increase of its coverage numbers to a particular competitor movement: Google’s withdrawal from the mainland Chinese…
By: Michelle Favalora The Hoffman Agency, San Jose I have a love-hate relationship with the hit show “Scandal,” mainly because I love to hate the show. I just don’t always…
…Job Description Media relations: Drive strategy for media pitching, maintain a network of media contacts, drive signature story pitches, and host media briefings with spokespersons and provide counsel Social media:…
…story is leading, read on. The Plot Thickens: Job Description Media relations: Drive strategy for media pitching, maintain a network of media contacts, deliver signature stories, host media briefings, and…
…think the main benefit is that you learn and understand the theories and principles that define the communications process. Understanding the “why” and the “how” are becoming more critical as…
…I decided to stick with one major, but remain flexible and seek versatile skills and experience — and it’s proven to be one of the best decisions I ever made….
