5 Unique Ways to Zap Some Spirit into Your Company Culture
…importance of company culture, and the impact that it has on employee retention. And when you’re in the heart of Silicon Valley, surrounded by the Googles and the Apples of…
Search Results: tag/app/login
Attention, Young PR Professionals — A Few Backdoor Tips to Get You Through Your First Year
…set up Google alerts, read a newspaper. Whatever your approach, following the news will overall make you more interested and interesting. Personally, I have the local news on while I…
A Memo That the Entire Nation Received
…press conference in Bangkok. Prior to that, we were liaising via emails, calls and Whatsapp in separate countries, and various decisions and courses of action had to be decided on…
Why (and How) You Should Overcome Your Fear of Calling Reporters
…angle or approach. Unless you truly believe this new offering will impact the reporter’s interest, let it lie. If the reporter took your call and provided you with helpful feedback,…
Coca-Cola’s Recovery from PR Turmoil
…objectives and apology appear more human. Although Coke’s affirmation of a future lived in “full transparency” made me wonder what was going on before the controversy, the company seems to…
Where Do Young PR Pros Learn the “Basics” in the Startup World?
…PR and advertising are facing. These are new PR approaches, and it would seem opportunities to simply learn the “basics of PR” are nonexistent. That’s why the Hoffman Japan team…
