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Changes in Europe From a Position of Strength

The Hoffman Agency Hires Mark Pinsent to Lead European Operation LONDON, 22 February 2017 — The Hoffman Agency today announced that Mark Pinsent has taken on the role of European managing director. Previously, Pinsent served as managing director of the London operation of digital marketing consultancy Metia. Mike Sottak, who previously spearheaded Hoffman’s European team,…

Mark Pinsent- Hoffman Agency

Happy Chinese New Year

You’ll find there’s some “snap, crackle and pop” to this year’s greeting. Remember to unmute before clicking for full effect.     

Supporting the Brand Building for a Country, Not an Assignment That Comes Along Every Day

By Lou Hoffman, CEO of The Hoffman Agency Cross-posted from Ishmael’s Corner Today we publicly announced that the country of France is now a client. France’s international economic development agency, Business France, selected us to promote the country’s tech industry (Le French Tech initiative) in the U.S. and Asia. I rarely use the blog as a forum…

8,475 Miles Apart —
But Culture, Collaboration and Content Transcend Distance at Hoffman

By Vylvianne Devajothi, Senior Account Executive Cross-posted from Ishmael’s Corner Eight thousand four hundred seventy-five miles — or 13,639 kilometres, in measurement terms that Singaporeans are more familiar with — that’s the distance between Singapore and San Jose. But distance doesn’t really matter that much in this day and age. That’s a testament of my…

Twenty Birthday Cakes Later

A brief recap of The Hoffman Agency celebration of 20 years in Asia that took place in Singapore.

Hoffman Anniversary Cake

Reflections on My Time at Hoffman

William Gaultier shares his experience at The Hoffman Agency and all that it taught him to build his own public relations and marketing consultancy.

Singapore buildings