Media Musings: An Ex-Editor’s Guide to Pitching: Founder of Opinioned Jake Meth
Senior Account Manager Jade Cook recaps key media pitching insights from an agency lunch and learn with former Fortune commentary editor Jake Meth.
#InspireInclusion Is Nice and All, but What Does It Even Mean?
In honor of International Women’s Day, Isabelle Demaude, Director of International Communications, reflects on this year’s theme — #InspireInclusion — and discusses whether it stands up to scrutiny.
A 14-year-old boy immersed in the press relations world
The French office of The Hoffman Agency shares highlights from their participation in the Viens voir mon taf operation.
4 Lessons From Hoffman
Boston PR intern Brooke Prunier shares four key takeaways from her time at The Hoffman Agency.
Tech multinationals cannot afford to take their eyes off the road in China
Geopolitical tensions make strategic communications challenging. Frank Zhang, General Manager, China, explains how you can get them right.
B2B and B2C comms: 6 trends for 2024 from PR experts in the agency world
The Hoffman Agency’s German team takes a look into the future of communications and presents six predictions for the way brands will engage with their audiences in 2024.
