By Megan HernbrothThe Hoffman Agency, San Jose It’s amazing how quickly 12 weeks can fly by. In June, I began my journey as an intern here at Hoffman. It was my first official experience at a PR agency, and I was excited to dive in to multiple accounts instead of specializing in a single market,…
By Czarina Cabuyadao The Hoffman Agency, Singapore With Earth Hour 2014 having just passed, we’d like to take some time to digest what a star-studded event it was, graced by the cast of ‘The Amazing Spider-Man 2.’ We also reflect on some important conservation messages for all who partook in the experience. We’ve outdone ourselves…
By Megan Bauer The Hoffman Agency, Vancouver “Honor the small wins.” – Lou Hoffman, 2014 Communicators Conference The 2014 Communicators Conference in Portland brought together public relations professionals from all fields ranging from nonprofit and government to consumer and tech. What tied this diverse group together is something that each of us experience every day:…
By Rasheed Abu Bakar The Hoffman Agency, Singapore We all know the importance of a great profile photo on social media. Nothing looks worse than a poorly cropped timeline image on Facebook or a low-resolution profile photo on Twitter. With social media platforms evolving significantly over the past few years, they are no longer just…
By Scott VanSickle The Hoffman Agency, San Jose Divorces can be messy. So when Kara Swisher and Walt Mossberg broke away from Dow Jones to form Re/code, we were understandably concerned. Would Re/code have as much influence and success outside of the Dow Jones ecosystem as AllThingD had achieved? Would the editorial focus change under…
By Stephen Burkhart, President of North American The Hoffman Agency Sunny Smiles on Sunny Day—Hoffman employees enjoy a Friday afternoon off together on Cinco de Mayo. Off camera, there was a punchbowl of Margaritas to help enliven the day The sun itself seemed to produce an overload of endorphins to go with the blue skies….
